vCreative News

vCreative Elevates Audience Engagement with New vPromotions + PromoSuite Mail Integration

Written by vCreative | Mar 20, 2025 12:33:37 PM

Streamline Contest Management & Winner Communication for Broadcasters and Beyond

ATLANTA – March 5, 2025 – vCreative, the leading provider of media workflow software, has announced a new integration that combines the power of its vPromotions and PromoSuite Mail products to deliver a streamlined solution for contest management, winner communication, and continuous audience engagement. Built for broadcasters and beyond, stations and brands can now manage all promotions and winner communication with added functionality to drive long-lasting audience connections.

A marketing campaign or on-air contest is just one touchpoint in a listener’s journey. Without readily available tools, the opportunity to continue the conversation quickly slips away. This integration removes the extra steps, making it easy to keep winners engaged and turn disjointed, one-off moments into meaningful, ongoing listener interactions. 

Typical event marketing and radio promotions workflows involve inefficient manual tasks like exporting lists, copying email addresses, and switching between disconnected platforms. 

By eliminating unnecessary steps, this integration enables vPromotions users to instantly transfer winner data to PromoSuite Mail, where they can send targeted email campaigns, exclusive offers, prize confirmations, and recurring newsletters—a seamless solution to ensure listeners stay connected well beyond the initial contest activation, while empowering promotions teams to focus on high-impact work like marketing and creative execution. 

"At vCreative, our mission has always been to address our clients’ needs by providing seamless, efficient solutions that reduce points of entry and eliminate unnecessary complexities,” emphasizes CEO Mary DelGrande. "The integration between vPromotions and PromoSuite Mail is another step in that direction—giving broadcasters unlimited outreach and fully customizable templates, all within a fixed-cost structure. We’re committed to delivering workflow solutions that not only simplify operations but also maximize engagement and revenue opportunities for our clients."

Interested in Automating Multi-channel Promotions?

If you’re already a vPromotions, PromoSuite Next, or PromoSuite Mail client, contact us to connect your products for a more efficient workflow. 

▶️ See how it works: Find out how integrating promotions management and email marketing in one place can save time and maximize impact. Watch our quick overview video, and schedule a demo to get started.

 

About vCreative

vCreative’s cloud-based workflow software eliminates disconnected systems and streamlines complex processes for radio, TV, network, and digital media companies, expanding creative and promotional revenue by saving time and empowering team collaboration from anywhere. Trusted by thousands, vCreative clients include: Cumulus, Beasley Media Group, Audacy, TelevisaUnivision Radio & TV, Townsquare, Urban One, Bell Media. Explore our products and schedule a demo today.